Economia is the largest publisher of economic and business-to-business (B2B) periodicals in the Czech Republic. Like other traditional publishers, it had to face the new challenges created by the Internet. The company made a successful transition. Today, fully half of its revenue comes from digital, and half from print.

Supported brand formats

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FormatSizesFeaturesChannelDevice
AdTVDIRECT
480x300 → 640x450 HTML5, AdTV, Autoplay, Expanding, On Rollover, Video DIRECT
AdTilesDIRECT
480x300 → 480x1000 HTML5, Adtiles, Autoplay, Expanding, On Click, Video DIRECT
DimmerDIRECT
300x250 HTML5 RTB
ExpandableDIRECT
300x250 → 1100x700 HTML5, Flipbook, On Click DIRECT
480x300 → 640x450 HTML5, Autoplay, Expanding, On Rollover, Video DIRECT
480x300 → 600x420 HTML5, 3D Box, Expanding, On Click, Vertical Axis DIRECT
480x300 → 1640x800 HTML5, Flipbook, On Click DIRECT
Floating145x80 → 700x700 HTML5, AdTabs, Autoplay, Expanding, On Rollover, Video DIRECT
Floor AdDIRECT
1200x70 → 980x400 HTML5, Expanding, Floor Ad, On Rollover, Video DIRECT
IAB FilmstripDIRECT
300x600 HTML5, Filmstrip, IAB, On Click, Video DIRECT
IAB Pushdown990x90 → 990x700 HTML5, Autoplay, IAB, On Click, Pushdown, Video DIRECT
MRAID 3D CubeDIRECT
300x250 MRAID, Dynamic HTML, Pentagon, Slice Box, Store Locator, Video DIRECT
MRAID StandardDIRECT
300x250 MRAID, Gyro Tilt DIRECT
StandardDIRECT
990x210 HTML5, Venetian DIRECT
Synchronized1020x100 → 1020x700 HTML5, Autoplay, Expanding, IAB, On Rollover, Pushdown, Video, Wallpaper DIRECT
Synchronized Takeover300x250 → 1440x1030 HTML5, Autoplay, Click to Float, Floating, On Click, Open Door, Video DIRECT
Video Skin MarqueeDIRECT
1200x800 HTML5, Autoplay, Expanding, On Click, Video, Video Skin DIRECT