MAFRA is a Czech media group oriented mainly on printed and internet media. The internet division is the third most visited Czech website on the internet, with 3.7 million unique visitors per month. It includes web portals iDnes.cz and lidovky.cz, most of its websites being under iDnes.cz.
Supported brand formats
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| Format | Sizes | Features | Channel | Device |
|---|---|---|---|---|
| Dimmer | 300x600 | HTML5, On Rollover | DIRECT | |
| IAB Filmstrip | DIRECT | |||
| 300x600 | HTML5, Filmstrip, On Click, Video | DIRECT | ||
| IAB Pushdown | DIRECT | |||
| 998x200 → 998x700 | HTML5, Autoplay, Pushdown, Video | DIRECT | ||
| Synchronized | 998x200 → 620x700 | HTML5, AdTabs, Autoplay, On Click, Video | DIRECT | |
| Synchronized Takeover | 998x200 → 1440x1030 | HTML5, Autoplay, Countdown, On Rollover, Open Door, Video | DIRECT |