The format consists of an HTML asset
When user opens the webpage he sees the 840x250 Leaderboard and 300x250 Standard Banners in
the placements. On click on each banner, the floating stage is displayed. The user can either click on
the screenshot or “Close” button to close the floating stage. The ad accommodates a link to the
predefined landing page.
The following items are to be delivered by a creative agency:
Note: manifest.json file and HTML file should be in the root directory of the .zip file.
Manifest.json file should define the ad dimensions and the HTML file which is used as a banner source:
{
"version": "1.0",
"title": "Standard 840x250 HTML Ad",
"description": "Standard HTML Ad; 300x250; Version 1.0",
"width": 840,
"height": 250,
"events": {
"enabled": 0,
"list": {
}
},
"clicktags": {
"clickTAG": "http:\/\/www.adform.com"
},
"source": "standard_840x250.html"
}
HTML file should include Adform HTML library which enables the banner to receive a clickTAG variable:
<script src="https://s1.adform.net/banners/scripts/rmb/Adform.DHTML.js"></script>
Manifest.json file should define the ad dimensions and the HTML file which is used as a banner source:
{
"version": "1.0",
"title": "Standard 300x250 HTML Ad",
"description": "Standard HTML Ad; 300x250; Version 1.0",
"width": 300,
"height": 250,
"events": {
"enabled": 0,
"list": {
}
},
"clicktags": {
"clickTAG": "http:\/\/www.adform.com"
},
"source": "standard_300x250.html"
}
HTML file should include Adform HTML library which enables the banner to receive a clickTAG variable:
<script src="https://s1.adform.net/banners/scripts/rmb/Adform.DHTML.js"></script>
Manifest.json file should define the ad dimensions and the HTML file which is used as a banner source:
{
"version": "1.0",
"title": "Standard 300x250 HTML Ad",
"description": "Standard HTML Ad; 300x250; Version 1.0",
"width": 300,
"height": 250,
"events": {
"enabled": 0,
"list": {
}
},
"clicktags": {
"clickTAG": "http:\/\/www.adform.com"
},
"source": "standard_300x250.html"
}
HTML file should include Adform HTML library which enables the banner to receive a clickTAG variable:
<script src="https://s1.adform.net/banners/scripts/rmb/Adform.DHTML.js"></script>
Creating Rich Media Banner
In order to create a Rich Media ad, navigate to the Banners page, then click the Create button and select Rich Media Ad option from the drop-down menu.
Creating Initial stage Banner
Creating Floating stage Banner
Creating Synchronized Banner
Additional Information
In order to deliver HTML5 banners fully compliant with the specs, follow the instructions on Producing HTML5 banners in Adform Test and Support Center: http://test.adform.com/testpage/banner-specifications/
Other
For any questions please contact [email protected]