Table of Contents


This is a highly customizable and very easy to use 3D Box Expandable Ad template.

User experience

The first interactive panel of the ad is loaded on the initial visit. In order to move from one panel to another user has to click on the arrow icon that is located on the left and right sides of the panel. While spinning, the panel expands. The ad accommodates links to predefined landing pages.

Creative assets

The following items are to be delivered by a creative agency:

  • One PNG/JPEG image per each 3D panel. (The Template can contain less than 4 walls (panels) or more than that).
  • In case the browser is very old and doesn't support HTML5, the backup image (PNG/JPEG) is required.
  • Banner assets containing manifest.json file and HTML file zipped together with images, scripts and other material.

NOTE: manifest.json file and HTML file should be in the root directory of the .zip file.

How to change default settings

The file “index.html” can be adjusted to customize the banner components. These are the values that can be changed:

  • "direction" - cube rotation direction;
  • "cubeWidth" - cube width, or banner width by default;
  • "cubeHeight" - cube height, or banner height by default;
  • "fallbackImage" - fallback image used when image is not defined;
  • "fallbackUrl" - fallback clickTAG url;
  • "bannerShowDelay" - banner shown delay time in ms;
  • "autoSlideEnabled" - auto slide;
  • "autoSlideDelay" - autoslide interval;
  • "autoSlideDirection" - slide direction: left or right;
  • "panels" - each panel should have wallpaper, clicktag and target.

Changing the number of 3D panels

You can customize panel array you pass to AdformCube.setup method in order to have a 3D Box that contains less than 4 walls (panels) or that contains more than 4 walls, or you can simply use autoConfig(slides); function to generate panels array itself.

Note: there should be from 2 to 20 slides.

Note: changing the number of panels means that you have to assign more images in Additional assets settings and your backup image slot will change from no. 4 to something like no. 7 (if you have 6 slides/panels).

Note: adding more panels requires to add more clickTags. To do that, open Banner settings - settings icon in the left top corner of the screen. Click Tag name has to follow this convention: clickTAG1, clickTAG2, clickTAG3, etc. for panel 1, panel 2, panel 3, etc. Click Save button at the top of the screen or hit Ctrl + S.

Manifest.json file

  • Manifest.json file should define the ad dimensions and the HTML file which is used as a banner source.
  • HTML file should include Adform HTML library which enables the banner to receive a clickTAG variable:
    <script src="https://s1.adform.net/banners/scripts/rmb/Adform.DHTML.js"></script>


By clicking on the ad, user navigates to the predefined landing page.

How to setup

  1. In the Initial Settings step, name your banner, select Category as “Expandable” and Format as “Expandable (single file)”. Select a Banner Batch from the drop-down menu.
  2. When it's done, click the Next button.
  3. In the next step, you are asked to select or upload assets. If you have previously uploaded the assets to the system, click the Select button and choose Banner source, i.e. select HTML File named HTML_Expandable. Make sure that the clickTAG is present.
  4. Click the Next button and adjust the Settings.
  5. When done, click the Save button in order to see the preview. If everything is fine, click the Submit button.
  6. Additional info

    In order to deliver HTML5 banners fully compliant with the specs, follow the instructions on Producing HTML5 banners in Adform Test and Support Center: http://creative.adform.com/support

    Supported Browsers

    Desktop browser version
    Internet Explorer 8 (and bellow) not supported (backup image)
    Internet Explorer 9, 10 & 11 fully supported
    Edge fully supported
    Firefox (newest version) fully supported
    Chrome (newest version) fully supported
    Safari (newest version) fully supported

    Tablet Operating System Browser
    iOS 8.1 (and above) Safari & Chrome
    Android 4.0 (and above) Native, Chrome & Firefox