Addressable TV opens up new and attractive opportunities for our advertisers as it combines the advantages of digital advertising with linear television. By the fact that TVekstra can address 3,5 million households, we ensure attractive products on all in all formats and all time slots including prime time.

Targeting is possible according to SES Segments, Geotargeting, time and weather data, Digital taxonomy and as well as TV retargeting.

Supported brand formats

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FormatSizesFeaturesChannelDevice
StandardRTB
DIRECT
300x250DIRECT
RTB
Synchronized370x208 → 1280x720 Banner, Image, Wallpaper RTB
DIRECT
370x208 → 1280x720 HTML5, Banner, Wallpaper RTB
DIRECT
1280x102 → 1280x720 HTML5, Banner, Wallpaper RTB
DIRECT
1280x102 → 1280x720 Banner, Image, Wallpaper RTB
DIRECT
1280x720 Wallpaper DIRECT
RTB